Building an e-commerce website is no longer an optional choice, it has become a mandatory requirement for sustainable business growth. The purpose of this article is to provide a comprehensive guide to help you create a professional e-commerce, from planning to starting sales on your e-commerce.
Developing a business plan for the e-commerce space helps businesses concretize their goals
What Is an E-commerce Website?
E-commerce website is an electronic information page established to serve all or part of the buying and selling process of goods or provision of services. It includes stages from product introduction, contract signing, online payment, to after-sales service.
There are two main types of e-commerce websites:
- Sales website – used by businesses to sell their own products, with a full process from display to payment.
- Service-providing website (marketplace) – allows multiple sellers to conduct business on a shared platform, acting as a trading environment.
Why Do You Need to Build an E-commerce Website?
Market Expansion for Sales
Instead of serving only local customers or those who visit physical stores, building an e-commerce website allows you to reach customers nationwide and even internationally. This removes limits on sales potential.
Building Brand Credibility
A professional e-commerce website helps customers perceive your business as more credible, thereby building trust and increasing conversion rates.
Increasing Profitability
With sales on your e-commerce website, you can reduce costs for renting physical premises, managing staff, and optimize operating expenses, thereby improving profit margins.
Steps to Build an E-commerce Website
To create an effective website, follow these 6 basic steps:
Step 1: Define Goals and Target Customers
Before starting to build an e-commerce website, clarify:
- Business objectives (increase revenue, build brand, or expand market)
- Target customer segments (who will buy your products)
- Products/services you want to sell
- Budget for the project
Step 2: Choose Domain Name and Hosting
Domain name is your website’s address. Choose:
- Short, memorable name related to your brand
- Prioritize .com or .vn extension (for the Vietnamese market)
Hosting is where your website data is stored. Select hosting with fast speed, good security, and professional technical support.
Domain name and hosting are two factors that require special attention
Step 3: Select the Right Platform
There are three main types of platforms for building an e-commerce website:
- SaaS platforms – easy to use, low initial cost, technical support included, but limited customization.
- Open-source platforms (WordPress + WooCommerce, Magento) – high customization freedom, full control, but require technical skills.
- Marketplace platforms (Shopee, Lazada, Tiki) – access to a large existing customer base, but intense competition.
Step 4: Design the Interface (UI/UX)
The website interface must:
- Be visually appealing, professional, and easy to interact with
- Be responsive on mobile devices
- Make product search and checkout simple
Step 5: Integrate Payment and Shipping
Connect with various payment providers (banks, e-wallets, COD) and reputable shipping partners to give customers multiple options when selling on your e-commerce website.
Step 6: Complete Legal Requirements
Register/notify the website with the Ministry of Industry and Trade to ensure legal operation and avoid administrative fines.
Important Factors When Selling on an E-commerce Website
Website SEO Optimization
To make your e-commerce website easily appear on Google, optimize keywords, meta description, URL structure, and high-quality content.
Optimized User Experience
- Extremely fast page loading speed
- Intuitive and user-friendly interface
- Smart product filtering
- Convenient shopping cart and simple checkout process
High-Quality Product Content
- Sharp images taken from multiple angles
- Detailed product descriptions, clear warranty and return policies
- Competitive pricing and transparent shipping information
GMAJOR – A platform connecting all businesses
GMAJOR – Optimal Platform to Support Selling on Your Website
After building your own e-commerce website, you need a reliable partner to support effective sales. GMAJOR is a B2B e-commerce platform specially designed to help businesses sell on their own website.
GMAJOR provides comprehensive accompanying service packages:
- Operating personnel: Professional support + 3 potential partners/month
- Negotiation commitment: 6 partners + 3 negotiations/month
- Internal training: Comprehensive from partner sourcing to staff training
- Advertising package: Increase global visibility, build international brand credibility
Building a professional website is the first important step toward successful digital business. By following the 6 basic steps, optimizing user experience, and partnering with a reputable provider like GMAJOR, you will have a solid foundation for effective sales on your e-commerce website.
GMAJOR is currently offering a special 20% discount for new businesses. This is a golden opportunity to experience premium services at a reasonable cost.
📞 Contact GMAJOR now: Hotline 036 300 3831 | Email support@gmajor.biz
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